Privacy Policy

Your privacy is a priority at 97bd. This policy explains what data we collect, why we need it, and how we keep it safe for every player in Bangladesh.

Last Updated: January 2026

97bd ("we", "us", "our") is committed to protecting the personal information of every player who accesses or uses the 97bd platform at 97bd.bio. This Privacy Policy describes the categories of personal data we collect, the purposes for which that data is processed, the legal bases on which we rely, and the rights available to you as a data subject. By registering an account or continuing to use the 97bd platform, you acknowledge that you have read and understood this Privacy Policy in full.

This Privacy Policy applies to all personal data collected through the 97bd website, mobile platform, customer support channels, and any other means by which you provide information to 97bd. It does not govern the privacy practices of third-party websites or services that may be linked from the platform. 97bd acts as the data controller for the personal data described in this policy. If you have questions about how your data is handled, contact us at [email protected].

Our Principles

Data Privacy Principles

97bd processes personal data in accordance with these six core principles, applied consistently across every player account and interaction.

🔒
Data Minimisation
We only collect personal data that is necessary for the specific purpose for which it is gathered. We do not collect data speculatively or retain it beyond the period required.
🎯
Purpose Limitation
Personal data collected for one purpose will not be used for an unrelated purpose without your knowledge and, where required, your prior consent.
🚫
No Sale of Personal Data
97bd does not sell, rent, or trade your personal data to third parties for their own marketing purposes. Your data is never treated as a commercial product.
👁️
Transparency
We tell you clearly what data we collect and why. This policy is written in plain language and is accessible to all 97bd players at any time through the website.
✏️
Data Accuracy
We take reasonable steps to ensure personal data held by 97bd is accurate and, where necessary, kept up to date. You may request corrections at any time through our support team.
🗑️
Right to Erasure
Subject to legal retention requirements, you may request deletion of your personal data. 97bd will process verified erasure requests promptly and confirm the outcome in writing.
Section 1

Information We Collect

97bd collects personal data across the following categories. The specific information gathered in each category depends on how you use the platform, which services you access, and what is required to fulfil our legal and regulatory obligations as an online gambling operator serving players in Bangladesh.

Data Category Examples
Identity Data Full name, date of birth, nationality, government-issued ID number, photograph for KYC verification
Contact Data Mobile number, email address, residential address in Bangladesh (Dhaka, Chittagong, Sylhet, or other divisions)
Financial Data Payment method identifiers (bKash number, Nagad number, Rocket number, Upay number, Visa or Mastercard last four digits), deposit and withdrawal transaction records
Technical Data IP address, device type, browser type and version, operating system, session duration, login timestamps, pages viewed
Gaming Data Betting history, game session logs, bonus claims and usage, responsible gaming tool settings, self-exclusion status

How We Use Your Information

2.1
Account Management and Service Delivery
We use your identity and contact data to create and maintain your 97bd account, verify your identity under our KYC obligations, process deposits and withdrawals via your chosen local payment method, respond to customer support requests, and deliver the gaming and betting services you have signed up for. This processing is necessary for the performance of the contract between you and 97bd.
2.2
Regulatory Compliance and Fraud Prevention
97bd is required by applicable law to verify the age and identity of all players, retain financial transaction records, monitor for suspicious activity, and report certain transactions where required. We use identity, financial, technical, and gaming data for these compliance purposes. This processing is not optional — it is a legal obligation and a condition of platform access for all registered players.
2.3
Responsible Gaming Monitoring
We use gaming activity data to identify patterns that may indicate problem gambling. Where such patterns are detected, 97bd may proactively contact the player with responsible gaming resources, apply protective account controls in line with our responsible gaming policy, or restrict access where necessary for player welfare. This processing is carried out in the legitimate interests of player safety and platform integrity.
2.4
Marketing Communications
With your consent, 97bd may use your contact data to send promotional information about bonuses, new games, sporting events including BPL and IPL cricket, and seasonal offers relevant to the Bangladesh market. You may withdraw marketing consent at any time by contacting [email protected] or using the unsubscribe option in any communication. Withdrawal of consent does not affect the lawfulness of processing carried out before that withdrawal.

Legal Basis for Processing

97bd processes personal data on one or more of the following legal bases: (a) Contract — processing is necessary to deliver the services requested and to fulfil our obligations under the account agreement with each player; (b) Legal Obligation — processing is required to comply with applicable laws including anti-money laundering regulations, age verification requirements, and financial record-keeping rules; (c) Legitimate Interests — processing serves 97bd's legitimate interests in fraud prevention, platform security, responsible gaming monitoring, and service improvement, where those interests are not overridden by your fundamental rights; (d) Consent — where no other legal basis applies, particularly for marketing communications, we rely on your freely given, specific, and informed consent, which you may withdraw at any time.

Sharing Your Information

97bd does not sell your personal data. We share data only where necessary and only with recipients who are contractually required to protect it under standards equivalent to those applied by 97bd. The following categories of recipient may receive personal data in specific circumstances.

4.1
Payment Processors
Financial data is shared with payment service providers including bKash, Nagad, Rocket, Upay, and international card networks to process player deposits and withdrawals. These providers are independently regulated and process your financial data under their own compliance frameworks. 97bd shares only the minimum data necessary to complete each transaction.
4.2
Game and Technology Providers
Technical and gaming session data may be shared with game content providers such as Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi to deliver game functionality, verify game outcomes, and maintain fair-play standards. These providers operate as data processors under formal data processing agreements with 97bd and may not use your data for their own independent purposes.
4.3
Regulatory and Law Enforcement Authorities
97bd may be required by law to disclose personal data to regulatory bodies, financial intelligence units, or law enforcement agencies. Such disclosures are made only to the extent legally required and are documented in accordance with our compliance procedures. Where legally permitted, 97bd will endeavour to notify affected players of any mandatory disclosure prior to or promptly following its occurrence.

Cookies and Tracking Technologies

97bd uses cookies and similar tracking technologies to operate the platform, preserve your session state, remember your preferences, and analyse how players interact with the site. Cookies are small text files placed on your device when you visit 97bd.bio. We use three types: (a) Essential cookies, which are required for core functions such as session management and transaction processing and cannot be disabled without breaking the service; (b) Analytics cookies, which help us understand player behaviour and improve the user experience; (c) Preference cookies, which remember settings such as your language choice.

You may manage cookie preferences through your browser settings at any time. Disabling essential cookies will prevent core platform features from functioning correctly. Analytics and preference cookies may be disabled without affecting your access to gameplay or account services. Cookie preference settings are stored locally and may need to be reapplied if you clear your browser data or switch to a new device.

Data Retention

97bd retains personal data for as long as necessary to fulfil the purpose for which it was collected, subject to any longer retention period required by applicable law. As a general guide: identity and financial data linked to active accounts is retained for the lifetime of the account plus a minimum of five years after account closure, in line with anti-money laundering and financial record-keeping obligations; technical and gaming data is retained on a rolling two-year basis from the date it was generated; marketing consent records are kept for the duration of active consent and for three years following any withdrawal of consent.

Upon expiry of the applicable retention period, 97bd will securely delete or irreversibly anonymise your personal data so that it can no longer be associated with you as an identifiable individual. Where immediate deletion is not technically feasible, the data will be placed in an isolated, access-restricted archive pending secure deletion at the earliest practicable opportunity.

Your Rights

As a data subject, you have the following rights in relation to personal data held by 97bd. To exercise any right, contact us at [email protected]. We will respond to all verified requests within a reasonable timeframe and at no charge to you.

Right of Access
You may request a copy of the personal data 97bd holds about you, together with information about the purposes of processing, the categories of data involved, and any recipients to whom your data has been disclosed. We will provide this in a structured, commonly used format.
Right to Rectification
If personal data held by 97bd is inaccurate or incomplete, you have the right to request correction or completion. Contact [email protected] with details of the required change. Some corrections to identity data verified during KYC may require supporting documentation before they can be applied.
Right to Erasure
You may request deletion of your personal data where it is no longer necessary for the purpose collected, where you withdraw consent and no other legal basis applies, or where processing is otherwise unlawful. This right is subject to legal retention obligations — 97bd is required by law to retain certain financial records for a minimum period and cannot delete those records on request during that time.
Right to Restrict Processing
In certain circumstances you may request that 97bd restricts the processing of your personal data — for example, while the accuracy of data is being contested or while an objection to processing is being evaluated. During a restriction period, 97bd may store the data but will not actively process it beyond what is permitted by law.
Right to Object
You have the right to object to the processing of your personal data where 97bd relies on legitimate interests as the legal basis. Where an objection is raised, 97bd will cease processing unless we can demonstrate compelling legitimate grounds that override your interests, rights, and freedoms, or the processing is required for the establishment, exercise, or defence of legal claims. You hold an unconditional right to object to processing for direct marketing purposes at any time.

Data Security

97bd implements technical and organisational security measures designed to protect your personal data against unauthorised access, accidental loss, destruction, alteration, or unlawful disclosure. These measures include SSL encryption for all data in transit between your device and the 97bd platform, encrypted storage of sensitive account credentials, role-based access controls that limit staff access to personal data on a strict need-to-know basis, regular security assessments of platform infrastructure, and documented incident response procedures to address any security breach promptly and effectively.

In the event of a personal data breach that is likely to result in a high risk to your rights and freedoms, 97bd will notify affected players without undue delay and take immediate steps to contain and remediate the breach. 97bd will not accept liability for data security incidents that result from your failure to maintain the confidentiality of your own account credentials or from actions taken by third parties outside of 97bd's reasonable control.

Third-Party Services

The 97bd platform integrates with third-party services including payment processors, game content providers, and customer support tools. 97bd is not responsible for the privacy practices of any third party and does not control how those parties independently collect or use your data. We encourage you to review the privacy policy of any third-party service you use in connection with 97bd. Integration with a third-party service does not constitute an endorsement of that service's data handling practices.

Changes to This Privacy Policy

97bd may update this Privacy Policy periodically to reflect changes in data processing practices, applicable law, or regulatory guidance. When material changes are made, registered players will be notified via their registered contact details and a prominent notice will be displayed on the 97bd platform for at least 30 days following the update. The date shown at the top of this policy indicates when it was last revised. Continued use of the 97bd platform after the effective date of any revised policy constitutes acceptance of those changes.

Contact Us

If you have any questions, concerns, or requests about this Privacy Policy or the way 97bd handles your personal data, please reach out to our support team. We are committed to responding promptly and transparently.

✉️
Data Privacy Support
[email protected]
We aim to respond to all privacy-related requests within 30 days of receipt.

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